I recently spoke on the topic of event signage being more than just a profit-gobbling line item at the Road Runners Club of America National Convention in Washington DC. (https://www.rrca.org/) There’s no doubt race directors are evolving on this issue. While some event pros still part grudgingly with signage budgets, it was good to see…
Event Signage, Considered.
“Beware the person who won’t be bothered with details.”
― William Feather