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  2. 2019
  3. March
  4. 07

MILE MARKERS – WHY NO ONE SEES THEM AND WHAT TO DO ABOUT IT

Signage Nerd, Wayfinding (Directional Signage)By Mike Plant

I have been struggling with mile markers for years. No one sees the damn things. I’ve had client race directors try flags, inflatable arches, 12-foot-tall towers, A-frame signs, you name it. Former Olympic pole vault gold medalist and race director Bob Seagren sent me a photo one year of him standing inside a frame he’d…

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